Rivian Shares Plunge More Than 90% as Losses Mount and CEO Compensation Draws Scrutiny

Rivian’s stock has absolutely cratered, plunging over 90% since its IPO heyday, and boy, does that sting. Remember 2020? The electric truck darling roared onto Wall Street at $78 a share, pocketed a cool $12 billion, and briefly flirted with a $170 share price—talk about a sugar high. Now? It’s limping along at a meager $13, a brutal reality check for a company once hyped as the next Tesla.

Toyota Explores Paying Drivers for Their Vehicle Data

Sure, revenue climbed 78% last quarter to $1.56 billion. But here’s the kicker: losses keep piling up. Rivian bled $1.16 billion in Q3 alone, nudging total 2025 losses toward a staggering $2.82 billion. And production? A drop in the bucket—just 10,720 vehicles rolled off the line last quarter. Compare that to the giants, and it’s like bringing a knife to a tank fight.

Then there’s the CEO’s golden parachute: a jaw-dropping $4.6 billion pay package reshaped because, surprise, earlier targets were downright laughable. Investors aren’t just grumbling; they’re furious.

All hopes now ride on the R2, a cheaper SUV debuting next year at $45K—half the price of Rivian’s current lineup. Smart pivot? Maybe. But the battleground’s a bloodbath. Tesla’s Model Y, Ford’s Mach-E, Hyundai’s Ioniq 5—they’ve got scale, cash, and fanbases Rivian can only dream of. Ford’s even dangling 0% financing. Game on.

Can Rivian claw its way back? Doubters say the R2’s a Hail Mary for a company already on the ropes. With shares in freefall and losses mounting, the road ahead looks downright treacherous. Buckle up.

Related posts:

Muscle Car Theft Ring Goes Postal Mecum’s Indy Special Is Offering Classic Ford Vehicles From The Burbach Collection Australian Woman’s Muscle Car Collection Mysteriously Vanishes Known Criminal Leads New Mexico Police On High-Speed Chase In Stolen Camaro