If the steep price of the Ford Mustang GTD put it out of reach, you’re far from alone, and Ford is leaning into that exclusivity by giving owners a say in keeping their chosen paint color rare. The move reinforces the supercar’s elite positioning.
Letting buyers gatekeep their color underscores how deliberately Ford is cultivating the GTD’s exclusivity. For a halo car aimed at a select few rather than the everyday enthusiast, such perks are part of the appeal that justifies its lofty price.