6 Jul 2026, Mon

Audi Appoints Lamborghini CTO Rouven Mohr to Lead Technical Development

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Audi has named Rouven Mohr, the current chief technical officer of Automobili Lamborghini, as its new head of Technical Development, the company announced. Mohr steps into the role on March 1, 2026, taking over from Geoffrey Bouquot, who has held the position for the past two years.

A Transition Timed With Audi’s EV Push

The leadership change lands as Audi expands its high-performance and electrified lineup, including the recently revealed 2027 RS5 plug-in hybrid rated at 630 horsepower. Bouquot’s tenure included key software initiatives and the rollout of several new models across the Volkswagen Group. Mohr will stay in his current Lamborghini post until the brand names his successor, meaning the handoff won’t happen overnight on either side.

Audi’s supervisory board described Mohr as a seasoned technology executive focused on long-term value creation for the brand. Notably, the appointment keeps the transition entirely within the Volkswagen Group umbrella, which oversees both Audi and Lamborghini, rather than bringing in an outside hire.

Mohr’s Track Record

Mohr isn’t new to Audi or to performance engineering. During his time at Lamborghini, he led development for the Aventador, Huracán, and Urus, three of the brand’s defining modern models. Before that stint, he worked in research and development at Audi on vehicles including the A3, TT, Q7, and Q8, prior to being named Lamborghini’s CTO in 2022.

In his most recent run at Lamborghini, Mohr helped steer the brand’s shift toward electrification, overseeing hybrid models including the Revuelto, Temerario, and Urus SE. That combination of traditional high-performance engineering experience and hands-on hybrid integration work is likely a big part of why Audi wanted him back.

What Comes Next

Audi officials say Mohr’s history with the company, paired with his Lamborghini experience, positions him to lead the next phase of technical development, though specific future product plans under his leadership haven’t been announced yet. Mohr’s transition is scheduled for early 2026, and he’ll formally step into the Audi role while Lamborghini works to name his replacement.

By John Lloyd

John Lloyd writes for The Auto Wire, where he covers the more entertaining corners of the car world—celebrity rides, motorsports drama, and whatever automotive thing happens to be blowing up online that week. He's drawn to where cars meet culture. One day that's breaking down why some celebrity dropped a fortune on a hypercar; the next it's explaining why a particular model is suddenly all over everyone's feed. He likes handing readers the context behind the headline, usually with a little attitude. The way John sees it, cars aren't just transportation—they're status symbols, money pits, lifelong obsessions, and occasionally pure chaos, and that's exactly the stuff worth writing about.